Alka Nayak
Global Business Development Strategy & Strategic Planning Officer
Alka Nayak is an accomplished Sales and Marketing Growth Strategist joining Ordior, Ordior Media, DJ Central TV, and Metal Central TV. Known for her expertise in SaaS, AI, and advanced sales systems, Alka brings a results-driven approach to customer acquisition and strategic planning. Her role focuses on enhancing Ordior's client engagement model and expanding its global footprint, where she leverages her experience to drive impactful, AI-enhanced marketing strategies that elevate customer relationships and maximize growth potential.
With a deep understanding of data-driven sales and marketing, Alka plays a pivotal role in optimizing Ordior's sales funnels and CRM processes. She supports the sales team in implementing advanced AI tools to personalize client outreach, streamline processes, and secure long-term client partnerships. Her skills in AI integration position her as an invaluable resource, not only in improving lead generation but also in mentoring the sales team to use these tools effectively for ongoing client engagement and revenue growth.
In addition to her strategic planning expertise, Alka's career has equipped her with a diverse skill set spanning market research, product launches, and content creation. Her previous roles at companies such as Rantir and MIXL.AI allowed her to refine these skills by leading campaigns across multiple platforms, gathering user insights, and driving targeted marketing initiatives. This experience in B2B and B2C markets has provided Alka with the ability to adapt quickly to varying customer needs, fostering dynamic approaches to building client relationships.
Alka's commitment to fostering strong client relationships is evident in her customer-centric methodologies. By developing precise customer profiles and mapping strategic touchpoints, she ensures that Ordior's client interactions are tailored, impactful, and aligned with the company's core objectives. Her work not only boosts customer satisfaction but also solidifies Ordior's reputation for delivering tailored, high-quality services to its clients worldwide.
Working directly with CEO Damien Reilly, Alka benefits from a wealth of industry insights and mentorship. This collaboration allows her to align her strategies with Ordior's broader vision, creating a synergy that drives sustained growth and innovation across the organization. Under Reilly's guidance, Alka is instrumental in executing a unified approach to sales and marketing that harnesses the full potential of AI-driven insights and CRM capabilities.
Alka's educational foundation includes an MBA in Finance and Marketing from Shri Shankaracharya Institute, along with certifications in data science and digital marketing. Her academic background, combined with her real-world experience, positions her to make a lasting impact at Ordior. Alka's approach to business development is grounded in both analytical precision and creative strategy, enabling her to deliver results that are as effective as they are innovative.
Her expertise in AI-enhanced content creation and campaign management is complemented by a deep knowledge of CRM analytics, SEO, and multi-platform marketing. Alka's work with tools like Google Analytics, Adobe Creative Suite, and various social media management systems has made her adept at generating and interpreting data insights. This ability allows her to continuously refine and adapt Ordior's marketing strategies to align with evolving market dynamics.
Alka's role at Ordior marks a new chapter in her career, as she combines her skills in growth strategy and AI innovation to drive the company's success. Her dedication to building meaningful customer relationships and her commitment to leveraging technology for strategic advantage make her a cornerstone of Ordior's mission to expand its global reach and solidify its industry position. Alka's vision and expertise make her an essential force in steering Ordior toward sustainable, customer-focused growth.