Zach Martin
Head of New Media and A.I. Business Development Services for North America CEO | New HD Media CEO | Spohia's Mission
Zach Martin is a highly accomplished media executive, digital innovator, and industry leader with over three decades of experience shaping the broadcasting and digital content landscape. As the Head of New Media and A.I. Business Development Services for North America at Ordior, Zach channels his expansive expertise in creative direction, content strategy, and leadership to drive Ordior’s influence and business growth across the continent.
Throughout his distinguished career, Zach has consistently pushed the boundaries of what’s possible in media. He previously served as the Creative Director for Audacy, Inc., where he was responsible for transforming the digital and terrestrial content strategies for WFAN and CBS Sports Radio. Under Zach’s leadership, these networks not only thrived but set the standard in sports media by securing strategic partnerships with major franchises like the NY Giants, NY Yankees, Brooklyn Nets, and more. His keen ability to blend data-driven insights with creative production resulted in groundbreaking advertising and marketing initiatives that maximized engagement and solidified the networks' status as industry leaders.
Beyond traditional broadcasting, Zach’s visionary approach led him to found NEWHD Media, a digital media company known for its commitment to inclusivity and technological innovation. As Chairman, Zach positioned NEWHD as a trailblazer in the streaming radio sector with iconic platforms such as “NEWHD, New York” and “NEWHD, Los Angeles.” His pioneering integration of cloud services and automated broadcasting systems set a new benchmark in the industry, while his dedication to inclusivity has established NEWHD as a model employer for veterans, individuals with autism, and those with disabilities.
Zach’s impact extends beyond media into social causes. He is the Founder and CEO of Sophia’s Mission, a non-profit dedicated to providing training, education, and empowerment to individuals on the autism spectrum and those with additional needs. His passion for making a difference is evident through his holistic approach, blending strategic planning with hands-on community engagement to uplift lives and create lasting change.
In his role at Ordior, Zach leads the charge in developing cutting-edge digital and A.I. systems, crafting innovative strategies to enhance media management, digital rights protection, and revenue growth. His vast experience allows him to understand both the technical and creative sides of the industry, enabling Ordior to deliver world-class solutions to clients and partners.
Zach’s extensive media experience, forward-thinking vision, and unwavering commitment to social responsibility make him a key player in shaping the future of media and technology at Ordior. His contributions to the industry continue to set new standards, redefine boundaries, and inspire others to pursue excellence and inclusivity.

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